Cold Spell’s Presence in Social Media
- Social Media Strategy
- Paid Media Strategy
- Content Creation
- Social Media Publishing
- Digital Media Buying
- Analytics and Reporting
In 2016, Heaven Hill’s latest brand, Cold Spell Whiskey came to LEAP Amp seeking help increasing awareness of its new challenge shot, through social media.
LEAP Amp built an omni-channel, social media strategy that included a unique approach to Instagram, Facebook and Twitter. The strategy focused on hyper-targeted, aggressive content in an effort to engage Millennials active in the bar scene.